{"id":23027,"date":"2022-04-20T09:09:46","date_gmt":"2022-04-20T09:09:46","guid":{"rendered":"https:\/\/uxwritinghub.com\/?p=23027"},"modified":"2022-09-08T08:57:20","modified_gmt":"2022-09-08T08:57:20","slug":"ux-writing-weekly-180","status":"publish","type":"post","link":"https:\/\/uxwritinghub.com\/ux-writing-weekly-180\/","title":{"rendered":"UX Writing Weekly #180"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"23027\" class=\"elementor elementor-23027\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1801225 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1801225\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5732b58\" data-id=\"5732b58\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2139a4d elementor-widget elementor-widget-html\" data-id=\"2139a4d\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<!DOCTYPE html><html>\n<head> <meta charset=\"UTF-8\"> <meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"> <meta name=\"x-apple-disable-message-reformatting\"> <meta http-equiv=\"X-UA-Compatible\" content=\"IE=edge\"> <meta content=\"telephone=no\" name=\"format-detection\"> <!--[if (mso 16)]><style type=\"text\/css\">\n    a {text-decoration: none;}\n    <\/style><![endif]--><!--[if gte mso 9]><style>sup { font-size: 100% !important; 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display: none; width: 0px; height: 0px; float: none; opacity: 0.0; border: 0px solid; margin: 0px;} <\/style><\/head> <body dir=\"ltr\" style=\"width:100%;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;-webkit-text-size-adjust:100%;-ms-text-size-adjust:100%;padding:0;Margin:0\">\t\t<div style=\"display: none !important; padding: 0; height: 1px; font-size: 1px; background-color: inherit !important; opacity: 0; color: transparent; mso-line-height-rule: exactly; line-height:1px; mso-hide:all;\">\n\t\t\tWhy your brand voice should match your persona\n\t\t\t<div style=\"display: none; max-height: 0px; overflow: hidden;\">\n\t\t\t\t&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c&nbsp;\u200c\n\t\t\t<\/div>\n\n\t\t<\/div>\n<img id=\"mshidden\" src=\"https:\/\/esputnik.com\/repository\/applications\/commons\/hidden.png?iid=57b66200-bfe1-11ec-b9cb-afc6bf52d6ef\" alt=\"\" style=\"display: block; width: 0px; height: 0px; visibility:hidden; float: none; opacity:0.0; filter:alpha(opacity=0);border: 0px solid; margin: 0px\"> <div style=\"background-color:transparent\"><!--[if gte mso 9]><v:background xmlns:v=\"urn:schemas-microsoft-com:vml\" fill=\"t\"> <v:fill type=\"tile\" color=\"transparent\"><\/v:fill> <\/v:background><![endif]--> <table width=\"100%\" cellspacing=\"0\" cellpadding=\"0\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;padding:0;Margin:0;width:100%;height:100%;background-repeat:repeat;background-position:center top;background-color:transparent\"> <tr> <td valign=\"top\" style=\"padding:0;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" class=\"es-content\" align=\"center\"\nstyle=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;table-layout:fixed !important;width:100%\"> <tr> <td align=\"center\" style=\"padding:0;Margin:0\"> <table class=\"es-content-body\" cellspacing=\"0\" cellpadding=\"0\" bgcolor=\"#ffffff\" align=\"center\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;background-color:#FFFFFF;width:690px\"> <tr> <td align=\"left\" style=\"padding:0;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:690px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" style=\"padding:0;Margin:0;font-size:0px\"><a target=\"_blank\"\nhref=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ1eHdyaXRpbmdodWIuY29tJTJGam9pbi10aGUtdXgtd3JpdGluZy1hY2FkZW15JTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=9zW4GR1FkqGTLmnsxhogpqXGjGPeeEoLUwKjqUMZt6rd&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373398\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/news_logo_thin.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"500\"><\/a><\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><br><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">&nbsp;&#127758;&nbsp;Friday is Earth Day, a perfect time to reduce your digital carbon footprint. So do something good for the environment and your mental health\u2014<i>clean your inbox!<\/i>&nbsp;<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><b>Unsubscribe<\/b> from services you don\u2019t need, and <b>delete<\/b> old emails. And make a habit of it!&nbsp;<\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><br>For a deep dive, check out <a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZnZXJyeW1jZ292ZXJuLmNvbSUyRmJvb2tzJTJGd29ybGQtd2lkZS13YXN0ZSUyRiUzRnV0bV9zb3VyY2UlM0RBY3RpdmVDYW1wYWlnbiUyNnV0bV9tZWRpdW0lM0RlbWFpbCUyNnV0bV9jb250ZW50JTNEJTI1RTIlMjU5QyUyNThEJTI1RUYlMjVCOCUyNThGJTJCQmF0bWFuJTJCdnMlMkIlMkIlMkJCYXJiaWUlMjUzRiUyNnV0bV9jYW1wYWlnbiUzRElzc3VlJTJCJTI1MjMxODAlMkJIMQ==&sig=9svsPFwuuCCVB8Uxgei6nyDVP3gETm3R8UJeF5sJLrxR&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373428\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>World Wide Waste<\/u><\/a> by Gerry McGovern.<\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:0;Margin:0;font-size:0px\"><a target=\"_blank\" href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ3cml0ZXIuZ3JzbS5pbyUyRnV4LXdyaXRpbmctaHViJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=7khXHteLBCm5Q2e4FcvR1EgZNVxenTA3zvy5cPnsgb8o&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373400\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image4_C5m.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"668\"><\/a><\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-width:1px;border-style:solid;border-color:#cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:24px\"><b>WHAT\u2019S INSIDE \u270d<\/b><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><br>Issue #180 (Apr 20th, 2022)&nbsp;<\/p>\n <ul> <li style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;Margin-bottom:15px;margin-left:0;color:#333333;font-size:16px\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Brand voice and persona<\/p>\n<\/li> <li style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;Margin-bottom:15px;margin-left:0;color:#333333;font-size:16px\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Oh, Woebot is me!<\/p>\n<\/li> <li style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;Margin-bottom:15px;margin-left:0;color:#333333;font-size:16px\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Time to write that book<\/p>\n<\/li> <li style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;Margin-bottom:15px;margin-left:0;color:#333333;font-size:16px\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Fundamentals of UX Writing Workshop<\/p>\n<\/li> <\/ul><\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:36px;color:#333333;font-size:24px\"><b>ARTICLES &#128240;<\/b><\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:0;Margin:0;font-size:0px\"><a target=\"_blank\" href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ1eHBsYW5ldC5vcmclMkZ0aGUtdm9pY2Utb2YtYmF0bWFuLXZlcnN1cy1iYXJiaWUtaG93LXRoZS1wZXJzb25hLW9mLWEtcHJvZHVjdC1zaGFwZXMtdGhlLXZvaWNlLWNob2ljZS03NDk1Mjg3YmIzOTUlM0Z1dG1fc291cmNlJTNEQWN0aXZlQ2FtcGFpZ24lMjZ1dG1fbWVkaXVtJTNEZW1haWwlMjZ1dG1fY29udGVudCUzRCUyNUUyJTI1OUMlMjU4RCUyNUVGJTI1QjglMjU4RiUyQkJhdG1hbiUyQnZzJTJCJTJCJTJCQmFyYmllJTI1M0YlMjZ1dG1fY2FtcGFpZ24lM0RJc3N1ZSUyQiUyNTIzMTgwJTJCSDE=&sig=iRSxQYCW5g6NQmXiDy7pnbEkg9jWFumqqYVttPdbwZj&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373429\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image4_pbo.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"670\"><\/a><\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">&#129464;It\u2019s a superhero showdown! Batman versus \u2026 Barbie? OK, not really. But, it is <b>an insightful look at how brand\/product persona shapes the choice of voice<\/b>. Bonus: \"I\u2019m Batman\" in 20 languages!&nbsp;<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ1eHBsYW5ldC5vcmclMkZ0aGUtdm9pY2Utb2YtYmF0bWFuLXZlcnN1cy1iYXJiaWUtaG93LXRoZS1wZXJzb25hLW9mLWEtcHJvZHVjdC1zaGFwZXMtdGhlLXZvaWNlLWNob2ljZS03NDk1Mjg3YmIzOTUlM0Z1dG1fc291cmNlJTNEQWN0aXZlQ2FtcGFpZ24lMjZ1dG1fbWVkaXVtJTNEZW1haWwlMjZ1dG1fY29udGVudCUzRCUyNUUyJTI1OUMlMjU4RCUyNUVGJTI1QjglMjU4RiUyQkJhdG1hbiUyQnZzJTJCJTJCJTJCQmFyYmllJTI1M0YlMjZ1dG1fY2FtcGFpZ24lM0RJc3N1ZSUyQiUyNTIzMTgwJTJCSDE=&sig=iRSxQYCW5g6NQmXiDy7pnbEkg9jWFumqqYVttPdbwZj&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373429\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>The voice of Batman versus Barbie. How the persona of a product shapes the voice choice.<\/u><\/a><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><br><\/p>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:0;Margin:0;padding-left:10px;padding-right:10px\"><!--[if mso]><table style=\"width:670px\" cellpadding=\"0\" cellspacing=\"0\"><tr><td style=\"width:323px\" valign=\"top\"><![endif]--> <table cellpadding=\"0\" cellspacing=\"0\" class=\"es-left\" align=\"left\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;float:left\"> <tr> <td align=\"left\" style=\"padding:0;Margin:0;width:323px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:6px\"> <tr> <td align=\"center\" style=\"padding:10px;Margin:0;font-size:0px\"><a target=\"_blank\"\nhref=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ1eHdyaXRpbmdodWIuY29tJTJGd29lYm90LWNhc2Utc3R1ZHktaW4tY29udmVyc2F0aW9uLWRlc2lnbi1mb3ItbWVudGFsLWhlYWx0aC1wcm9kdWN0cyUyRiUzRnV0bV9zb3VyY2UlM0RBY3RpdmVDYW1wYWlnbiUyNnV0bV9tZWRpdW0lM0RlbWFpbCUyNnV0bV9jb250ZW50JTNEJTI1RTIlMjU5QyUyNThEJTI1RUYlMjVCOCUyNThGJTJCQmF0bWFuJTJCdnMlMkIlMkIlMkJCYXJiaWUlMjUzRiUyNnV0bV9jYW1wYWlnbiUzRElzc3VlJTJCJTI1MjMxODAlMkJIMQ==&sig=5HrrCwocQzLcaCw8tKNmG31vy3ok3M2fgcRJn377Kuyq&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373430\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image2_b1l.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"303\"><\/a><\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">&#129302; Robots: is there anything they <i>can\u2019t<\/i> do? Yes, but less and less all the time. Here\u2019s <b>a UX breakdown of a popular robot therapist<\/b>, Woebot.&nbsp;<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ1eHdyaXRpbmdodWIuY29tJTJGd29lYm90LWNhc2Utc3R1ZHktaW4tY29udmVyc2F0aW9uLWRlc2lnbi1mb3ItbWVudGFsLWhlYWx0aC1wcm9kdWN0cyUyRiUzRnV0bV9zb3VyY2UlM0RBY3RpdmVDYW1wYWlnbiUyNnV0bV9tZWRpdW0lM0RlbWFpbCUyNnV0bV9jb250ZW50JTNEJTI1RTIlMjU5QyUyNThEJTI1RUYlMjVCOCUyNThGJTJCQmF0bWFuJTJCdnMlMkIlMkIlMkJCYXJiaWUlMjUzRiUyNnV0bV9jYW1wYWlnbiUzRElzc3VlJTJCJTI1MjMxODAlMkJIMQ==&sig=5HrrCwocQzLcaCw8tKNmG31vy3ok3M2fgcRJn377Kuyq&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373430\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>Woebot: Case Study in Conversation Design for Mental Health Products<br><\/u><\/a>&nbsp;<br><\/p>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<!--[if mso]><\/td>\n<td style=\"width:20px\"><\/td>\n<td style=\"width:327px\" valign=\"top\"><![endif]--> <table cellpadding=\"0\" cellspacing=\"0\" class=\"es-right\" align=\"right\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px;float:right\"> <tr> <td align=\"left\" style=\"padding:0;Margin:0;width:327px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"center\" style=\"padding:10px;Margin:0;font-size:0px\"><a target=\"_blank\"\nhref=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZpbmRlZWQuZGVzaWduJTJGYXJ0aWNsZSUyRmhvdy10by13cml0ZS1hLXV4LWJvb2slM0Z1dG1fc291cmNlJTNEQWN0aXZlQ2FtcGFpZ24lMjZ1dG1fbWVkaXVtJTNEZW1haWwlMjZ1dG1fY29udGVudCUzRCUyNUUyJTI1OUMlMjU4RCUyNUVGJTI1QjglMjU4RiUyQkJhdG1hbiUyQnZzJTJCJTJCJTJCQmFyYmllJTI1M0YlMjZ1dG1fY2FtcGFpZ24lM0RJc3N1ZSUyQiUyNTIzMTgwJTJCSDE=&sig=6SsSkjQ8wA6GGUjGuqeVNQPqnp5CvC3bNDA9AqEbJSXA&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373431\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image7_x05.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"303\"><\/a><\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><b>&#128218; Should you write a UX book<\/b>? According to the authors of the new and aptly named guide, <i>You Should Write a Book<\/i>, the answer is \"yes!\" Here\u2019s how.<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZpbmRlZWQuZGVzaWduJTJGYXJ0aWNsZSUyRmhvdy10by13cml0ZS1hLXV4LWJvb2slM0Z1dG1fc291cmNlJTNEQWN0aXZlQ2FtcGFpZ24lMjZ1dG1fbWVkaXVtJTNEZW1haWwlMjZ1dG1fY29udGVudCUzRCUyNUUyJTI1OUMlMjU4RCUyNUVGJTI1QjglMjU4RiUyQkJhdG1hbiUyQnZzJTJCJTJCJTJCQmFyYmllJTI1M0YlMjZ1dG1fY2FtcGFpZ24lM0RJc3N1ZSUyQiUyNTIzMTgwJTJCSDE=&sig=6SsSkjQ8wA6GGUjGuqeVNQPqnp5CvC3bNDA9AqEbJSXA&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373431\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>How To Write a UX Book<br><\/u><\/a>&nbsp;<br>&nbsp;<\/p>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<!--[if mso]><\/td>\n<\/tr>\n<\/table>\n<![endif]--><\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:36px;color:#333333;font-size:24px\"><b>MICROCOPY BITE &#128172;<\/b><\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><b>It\u2019s definitely going to irk me<\/b>. Putting the question afterward?<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><b>Please don\u2019t. Inconsistent use of bolded text?<\/b><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px;display:none\"><br><\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:0;Margin:0;font-size:0px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image8_qjO.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"670\"><\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:36px;color:#333333;font-size:24px\"><b>PILLARS OF COMMUNITY &#127963;<\/b><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px;display:none\"><br><\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Hot topics and trending posts from community members. Join the conversations below!<\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:10px;Margin:0;font-size:0px\"><a target=\"_blank\" href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ3d3cuZmFjZWJvb2suY29tJTJGZ3JvdXBzJTJGbWljcm9jb3B5JTJGcG9zdHMlMkYxOTM4ODAwMTY2NTA5MzI5JTJGJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=8Yy9oNqKPiPrJtJzurcqRnsHT9VEE3kb5A5NYZLTJzfj&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373432\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image3_KGo.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"650\"><\/a><\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:20px;Margin:0;font-size:0\"> <table border=\"0\" width=\"100%\" height=\"100%\" cellpadding=\"0\" cellspacing=\"0\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td style=\"padding:0;Margin:0;border-bottom:1px solid #cccccc;background:none;height:1px;width:100%;margin:0px\"><\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:10px;Margin:0;font-size:0px\"><a target=\"_blank\" href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ3d3cuZmFjZWJvb2suY29tJTJGZ3JvdXBzJTJGbWljcm9jb3B5JTJGcG9zdHMlMkYxOTM5NzU4MTkzMDgwMTkzJTJGJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=6pnY43nq2y5CWASF9Yr4Px2qoSq2PJ8MpiWLMx9EfPej&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373433\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image6_FJy.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"650\"><\/a><\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:20px;Margin:0;font-size:0\"> <table border=\"0\" width=\"100%\" height=\"100%\" cellpadding=\"0\" cellspacing=\"0\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td style=\"padding:0;Margin:0;border-bottom:1px solid #cccccc;background:none;height:1px;width:100%;margin:0px\"><\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:10px;Margin:0;font-size:0px\"><a target=\"_blank\" href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ3d3cuZmFjZWJvb2suY29tJTJGZ3JvdXBzJTJGbWljcm9jb3B5JTJGcG9zdHMlMkYxOTM5NTIyNDA5NzcwNDM4JTJGJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=8iZYheQrnZaSjwiHpkeEX97wGF76G3k5hX1LuYzYRnWB&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373434\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image1_Ene.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"650\"><\/a><\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:36px;color:#333333;font-size:24px\"><strong>UPSKILL: LIVE EVENTS & MORE &#128218;<\/strong><\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"center\" style=\"padding:0;Margin:0;font-size:0px\"><a target=\"_blank\" href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZzbWFzaGluZ2NvbmYuY29tJTJGb25saW5lLXdvcmtzaG9wcyUyRndvcmtzaG9wcyUyRnl1dmFsLWtlc2h0Y2hlciUyRiUzRnV0bV9zb3VyY2UlM0RBY3RpdmVDYW1wYWlnbiUyNnV0bV9tZWRpdW0lM0RlbWFpbCUyNnV0bV9jb250ZW50JTNEJTI1RTIlMjU5QyUyNThEJTI1RUYlMjVCOCUyNThGJTJCQmF0bWFuJTJCdnMlMkIlMkIlMkJCYXJiaWUlMjUzRiUyNnV0bV9jYW1wYWlnbiUzRElzc3VlJTJCJTI1MjMxODAlMkJIMQ==&sig=6HHmNdsPFehaiacr7j2aTanvcXjdxaE8tCrCPYv3VKdY&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373435\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><img class=\"adapt-img\" src=\"https:\/\/ukpvyp.stripocdn.email\/content\/guids\/CABINET_8bfa3d24a8b9c459cea28aeaa7351057\/images\/image5_vOA.png\" alt style=\"display:block;border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic\" width=\"670\"><\/a><\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><b>Workshop:<\/b><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">New to UX writing? Join our upcoming workshop together with Smashing Magazine! Four live sessions will cover UX writing basics between May 18\u201326.<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZzbWFzaGluZ2NvbmYuY29tJTJGb25saW5lLXdvcmtzaG9wcyUyRndvcmtzaG9wcyUyRnl1dmFsLWtlc2h0Y2hlciUyRiUzRnV0bV9zb3VyY2UlM0RBY3RpdmVDYW1wYWlnbiUyNnV0bV9tZWRpdW0lM0RlbWFpbCUyNnV0bV9jb250ZW50JTNEJTI1RTIlMjU5QyUyNThEJTI1RUYlMjVCOCUyNThGJTJCQmF0bWFuJTJCdnMlMkIlMkIlMkJCYXJiaWUlMjUzRiUyNnV0bV9jYW1wYWlnbiUzRElzc3VlJTJCJTI1MjMxODAlMkJIMQ==&sig=6HHmNdsPFehaiacr7j2aTanvcXjdxaE8tCrCPYv3VKdY&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373435\" target=\"_blank\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>The Fundamentals of UX Writing Workshop<\/u><\/a><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><br><strong>Figma event:<\/strong><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Lots of \"Figma for UX writers\" content at the upcoming Config. <a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZjb25maWcuZmlnbWEuY29tJTJGZXZlbnRzJTJGZmlnbWEtY29uZmlnLTIwMjIlMkZhZ2VuZGElM0Z1dG1fc291cmNlJTNEQWN0aXZlQ2FtcGFpZ24lMjZ1dG1fbWVkaXVtJTNEZW1haWwlMjZ1dG1fY29udGVudCUzRCUyNUUyJTI1OUMlMjU4RCUyNUVGJTI1QjglMjU4RiUyQkJhdG1hbiUyQnZzJTJCJTJCJTJCQmFyYmllJTI1M0YlMjZ1dG1fY2FtcGFpZ24lM0RJc3N1ZSUyQiUyNTIzMTgwJTJCSDE=&sig=EfFmwL17J7V17xews9JaYNL4HyGTv53iF7FXS97mp8Zk&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373409\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>Registration is free!<\/u><\/a><\/p>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:36px;color:#333333;font-size:24px\"><b>JOBS &#128084; <\/b><\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Are you passionate about microcopy, user experience, and restaurant tech? Do you speak English and Dutch? You\u2019re hired! (JK &#128521;)<br><br>But, you should check out this position for a <a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ3ZDMubXl3b3JrZGF5c2l0ZS5jb20lMkZyZWNydWl0aW5nJTJGdGFrZWF3YXklMkZKRVQtRUNTLVIlMkZqb2IlMkZUZWwtQXZpdi1NaWR0b3duLU9mZmljZSUyRlVYLVdyaXRlci1EdXRjaC1hbmQtRU5fUl8wMjI3ODklM0Z1dG1fc291cmNlJTNEQWN0aXZlQ2FtcGFpZ24lMjZ1dG1fbWVkaXVtJTNEZW1haWwlMjZ1dG1fY29udGVudCUzRCUyNUUyJTI1OUMlMjU4RCUyNUVGJTI1QjglMjU4RiUyQkJhdG1hbiUyQnZzJTJCJTJCJTJCQmFyYmllJTI1M0YlMjZ1dG1fY2FtcGFpZ24lM0RJc3N1ZSUyQiUyNTIzMTgwJTJCSDE=&sig=7NAw1kpvw9kdPWNTarR4zBnsLvPG5tBmEdmGyPwbmAS6&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373436\"\nstyle=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>UX writer at Just Eat Takeaway<\/u><\/a> (remote).<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Google is looking for a fluent <a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ3d3cubGlua2VkaW4uY29tJTJGam9icyUyRnZpZXclMkYyOTgyNDM3MjY3JTJGJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=8A89RR6a9zP6hNwn7RTNXYqy6kfpjeDVH1bw4c9fULQ3&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373437\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>Japanese UX writer in Tokyo<\/u><\/a>.&nbsp;<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">More positions including Fiverr, Spotify, Amazon, and more, in the full job board:<\/p>\n<br> <ul> <li style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;Margin-bottom:15px;margin-left:0;color:#333333;font-size:16px\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ1eHdyaXRpbmdodWIuY29tJTJGdGhlLW9mZmljaWFsLXV4LXdyaXRpbmctam9iLWJvYXJkJTJGJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=AMVqdn74gfdVzW3MXqactZsJGjnmJXkQMbCxgaLfuxqD&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373414\"\nstyle=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>Check out the newest positions<\/u><\/a><\/p>\n<\/li> <li style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;Margin-bottom:15px;margin-left:0;color:#333333;font-size:16px\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZhaXJ0YWJsZS5jb20lMkZzaHI2dnBZSFcxeVNBVm1hcCUzRnV0bV9zb3VyY2UlM0RBY3RpdmVDYW1wYWlnbiUyNnV0bV9tZWRpdW0lM0RlbWFpbCUyNnV0bV9jb250ZW50JTNEJTI1RTIlMjU5QyUyNThEJTI1RUYlMjVCOCUyNThGJTJCQmF0bWFuJTJCdnMlMkIlMkIlMkJCYXJiaWUlMjUzRiUyNnV0bV9jYW1wYWlnbiUzRElzc3VlJTJCJTI1MjMxODAlMkJIMQ==&sig=7Kujce9vYvmpAHzxyFmytBiH7m4WevqeUg2Hm6qFJNz8&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373415\"\nstyle=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>Upload a position<\/u><\/a> and get exposure<\/p>\n<\/li> <\/ul><\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:36px;color:#333333;font-size:24px\"><b>PORTFOLIO &#127912; <\/b><\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">India-raised, Italy-based Kasturi Roy\u2019s portfolio just pops! From strategy and design to writing and more, she\u2019s a T-shaped designer obsessed with F-patterns.&nbsp;<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Drop her a line\u2014she\u2019s currently available for projects or a full-time position.&nbsp;<\/p>\n<br><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ3d3cua2FzdHVyaXJveS5jb20lMkYlM0Z1dG1fc291cmNlJTNEQWN0aXZlQ2FtcGFpZ24lMjZ1dG1fbWVkaXVtJTNEZW1haWwlMjZ1dG1fY29udGVudCUzRCUyNUUyJTI1OUMlMjU4RCUyNUVGJTI1QjglMjU4RiUyQkJhdG1hbiUyQnZzJTJCJTJCJTJCQmFyYmllJTI1M0YlMjZ1dG1fY2FtcGFpZ24lM0RJc3N1ZSUyQiUyNTIzMTgwJTJCSDE=&sig=DukPL1n7QVWPC81WKoUns5zLy68SvcqmW9eJF2qKJsE8&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373438\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u>https:\/\/www.kasturiroy.com\/<\/u><\/a><\/p>\n<p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZjaGVyeWwtY2xpbmUuY29tJTJGJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=4CDVPNsFiLqLkhp7HeRomCVYEAUetR3b9btc48uAfW2W&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373416\" style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0B5394;font-size:16px\"><u><\/u><\/a><\/p>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <\/table>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:10px;Margin:0\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;border-spacing:0px\"> <tr> <td align=\"center\" valign=\"top\" style=\"padding:0;Margin:0;width:670px\"> <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:separate;border-spacing:0px;border-left:1px solid #cccccc;border-right:1px solid #cccccc;border-top:1px solid #cccccc;border-bottom:1px solid #cccccc;border-radius:7px\"> <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:36px;color:#333333;font-size:24px\"><b>VOX POPULI &#128483;\ufe0f<\/b><\/p>\n<\/td>\n <\/tr>\n <tr> <td align=\"left\" style=\"padding:15px;Margin:0\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\">Join our online communities, and take part in the discussions and debates that are shaping the field.<\/p>\n <ul> <li style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;Margin-bottom:15px;margin-left:0;color:#333333;font-size:16px\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a href=\"https:\/\/uxwritinghub.lt.acemlna.com\/Prod\/link-tracker?notrack=1&redirectUrl=aHR0cHMlM0ElMkYlMkZ3d3cuZmFjZWJvb2suY29tJTJGZ3JvdXBzJTJGbWljcm9jb3B5JTJGJTNGdXRtX3NvdXJjZSUzREFjdGl2ZUNhbXBhaWduJTI2dXRtX21lZGl1bSUzRGVtYWlsJTI2dXRtX2NvbnRlbnQlM0QlMjVFMiUyNTlDJTI1OEQlMjVFRiUyNUI4JTI1OEYlMkJCYXRtYW4lMkJ2cyUyQiUyQiUyQkJhcmJpZSUyNTNGJTI2dXRtX2NhbXBhaWduJTNESXNzdWUlMkIlMjUyMzE4MCUyQkgx&sig=H9HurX3B1pPakVj5cDvsRpUnogMF28WGEjNo8LuwW7Ky&iat=1650530276&a=%7C%7C252150579%7C%7C&account=uxwritinghub%2Eactivehosted%2Ecom&email=57UZFKSG5RUotq2uJMulSizW2G1%2FzleRzTm%2B311tH%2FA%3D&s=d884f0195b429f1f1b35dce0a1590b71&i=15943A19560A0A373417\"\nstyle=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:underline;color:#0b5394;font-size:16px\"><u>Microcopy & UX Writing<\/u><\/a>: the world's largest UX writing community<\/p>\n<\/li> <li style=\"-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;Margin-bottom:15px;margin-left:0;color:#333333;font-size:16px\"><p style=\"Margin:0;-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;font-family:'open sans', 'helvetica neue', helvetica, arial, sans-serif;line-height:24px;color:#333333;font-size:16px\"><a 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Workshop<\/p>\n","protected":false},"author":53,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tpgb_global_settings":"","_eb_attr":"","content-type":"","_mi_skip_tracking":false},"categories":[273],"tags":[],"acf":{"descriptions":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UX Writing Weekly #180 - UX WRITING HUB<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uxwritinghub.com\/ux-writing-weekly-180\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UX Writing Weekly #180 - UX WRITING HUB\" \/>\n<meta property=\"og:description\" content=\"(Apr 20, 2022) &nbsp; \u270d\ufe0f Batman vs \u2026 Barbie? 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